North Georgia Directory
view BusinessesCramps’ worst enemy teams with track cyclists
Pickle Juice, scientifically proven to stop muscle cramps, is partnering with track cycling team Turbo Velo for the 2025 season. As part of this collaboration, Pickle Juice will supply its product to all levels of the Turbo Velo organization. The partnership also...
Cycling in senior years? Avoid ultra-processed foods
A diet high in ultra-processed foods is associated with higher amounts of fat stored inside thigh muscles, regardless of the amount of calories consumed or level of physical activity, according to a study presented at the annual meeting of the Radiological Society of...
New guide helps beginner cyclists with nutrition basics
Cyclists new to the sport have a lot of information to digest when searching for the proper diet that will improve their performance. Considering how to consume carbohydrates, fats and protein in the right amounts and at the right time can be confusing....
High costs sink Performance Lab bar
Performance Lab has canned its Nu:tropic bar, citing high production costs as the culprit that killed the product. “Post-pandemic, the prices of fuel, distribution and raw materials have skyrocketed,” the company said in an email to customers regarding the Performance...
Women in triathlons are under-fueling: Research
As many as 55% of women competing in full-distance triathlons are under-fueling, according to research by Precision Fuel & Hydration. The analysis highlighted that under-fueling was much more common for age-group female athletes, with age-group men and...
The great debate rages: How to clean your water bottle
Forget discussions around tire pressure and saddle height. If you want to trigger a debate on a problem that seems to befuddle everyone who rides a bike, ask a group of cyclists how they clean their water bottles. The answers will fill chat rooms for weeks. Feed Your...
Apple cider hydration mix just in time for fall cycling
Skratch Labs has released a limited-edition apple cider hydration drink mix. The drink mix replaces electrolytes lost in sweat and provides energy for working out or racing. It is available in resealable 20-serving bags on Amazon. “The seasonal apple cider is a fan...
A healthy gut fuels cycling performance
Cycling demands not only physical fitness but also a well-functioning digestive system. Gut health, often overlooked, plays a critical role in the performance and overall wellbeing of cyclists. Whether you're a competitive athlete or a recreational cyclist, the state...
Is sodium bicarbonate the edge cyclists seek?
A household item that is best-known for keeping the refrigerator smelling fresh is being embraced as a supplement that can give cyclists and other athletes a significant edge. It is not unusual to see runners or riders loading up before an event with sodium...
New protein bar aids recovery
ADDRA Labs has launched its new ADDRA High Performance Protein Bars targeted at muscle recovery, repair, and remodeling. The high-protein bars were designed with a focus on performance nutrition on rest days. Each bar is compact, melt-resistant, and...
New Research Suggests Hydrogen-Rich Gas Could Alleviate Exercise Fatigue
A recent study published in the International Journal of Sports Medicine suggests that inhaling hydrogen-rich gas before exercise may help reduce fatigue and improve performance. The study involved 24 healthy adult men who were tested on their maximum...
Fueling performance: A Tour de France Femmes rider’s nutrition experience
Insights into the dietary intake of world-tour female cyclists have been scarce, until a study revealed the energy demands and nutritional strategies of a woman participating in the 2023 Tour de France Femmes. The study published in Human Kinetics...











